HEY THERE, new friend.

I'm Sophie - founder of online embroidery membership, Bloom Embroidery Academy..

..The comprehensive community that supports stitchers to go from beginner stitcher to bloomin’ brilliant embroiderer!

Bloom is here to help you grow 🫶🏼

We’re all about progress you can feel proud of - learning new embroidery stitches, trying exciting new projects, and finding joy in the process (without the overwhelm)!

Who Bloom Embroidery Academy is for..

Bloom is for stitchers who are ready to grow. If you’ve:

Learned the embroidery basics but want to get better at embroidery

Tried a few projects and feel ready to learn new embroidery stitches

Been stitching solo but crave a hand embroidery community that “gets it”!

Then you’ll feel right at home here, friend!🫶🏼

founded in

2023 - now home to hundreds of stitchers

# patterns inside

50+, with a new pattern added every month

community vibe

Supportive, encouraging, and full of cheerleaders 🎉

member favourite

Outline Challenges - (with prizes + bragging rights 🏆)

big promise

Help you stitch neater, better + with way more confidence! 🌸

I'm Sophie, your new embroidery bestie!

I picked up hand embroidery during a tough time in my personal life, and it quickly became my creative escape. Now, I help stitchers (just like you!) to refine their skills, build confidence, and fall in love with embroidery all over again. Ready to stitch with ease + joy? Let’s do this together! 🎉🪡